SHA’CARRI RICHARDSON IS THE FACE OF NIKE X JACQUEMUS

There is nothing the internet loves more (and our wallets begrudge) than a Nike x Jacquemusdrop. On February 22, the two brands teased their new joint collection by posting a photo of the “Swoosh” bag which, as the name implies, is a bag in the shape of the iconic Nike logo.

In the photo, the “Swoosh” bag is held by someone with long pink acrylic nails and tattoos, accompanied with a caption urging people to guess who the face of the campaign is. Netizens were in a frenzy, leaving their best guesses in the comments, with many people naming the iconic track and field athlete, Sha’Carri Richardson.

Nike has now answered all questions, unveiling the collection’s campaign images featuring, as the internet correctly guessed, the inimitable Sha’Carri Richardson. Dressed in black and white, Richardson elegantly poses with the black iteration of the bag, letting her tattoos and long nails shine in all their glory.

You can shop the entire collection, including the “Swoosh” bag, on Jacquemus.com and on the SNKRS app from March 5 onwards.

STYLE & FASHION:

Few sneaker lineages are quite as beloved as the Nike Air Max. Though the first model was introduced in the late ’80s, the ’90s and early aughts iterations are some of the finest of the collection.

Nike calls on the Air Max models of the ’90s for inspiration for the recently revealed Air Max TW, describing the sneaker as follows:

Inspired by the treasured franchise that brought Nike Air cushioning to the world and laid the foundation for the track-to-street aesthetic, its eye-catching design delivers a 1-2 punch of comfort and fashion. Ready to highlight any ‘fit, its lightweight upper pairs angular and organic lines to create an entrancing haptic effect.

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Aside from the sneaker’s design, which borrows heavily from the Tailwind and TN, the buzz-worthy drop is made of recycled materials as part of Nike’s “Move to Zero” sustainability initiative. In an effort towards zero carbon and zero waste, Nike crafts the Air Max TW from recycled materials, namely post-consumer and/or post-manufactured waste.

The sneaker is available now via Nike in two colorways, a black/white makeup and a “Racer Blue/Speed Yellow” color scheme. Both are priced at $160 USD.

Elsewhere in sneakers, the New Balance 550 returns in “Pink Sand.”GCDS celebrates the power of shape and the joy of creativity with a seductive Fall/Winter 2022accessories campaign lensed by Taiwan-based photographer Zhong Lin.

Inside a coral-colored bedroom, hues of silver and gold contrast in a dreamy and vibrant atmosphere. This season, GCDS officially unleashes the awaited “Morso” silhouette in both heeland boot iterations, first introduced during the brand’s FW22 runway show. For the new season, GCDS’ signature over-the-knee stretch boots feature a black vinyl material and a gold bite heel with matching stitching. Elsewhere, the Morso sandal is reimagined with metallic-effect leather straps and matching insoles.

But because fall accessories cannot ramp up without a killer staple, the Italian fashion label unveils its “Comma” bag in electric, unforgettable hues. Available in tones from light green and blue to fiery fuchsia, the leather bag reveals an asymmetrical curved flap and a distinctive flared shape. The silhouette also sees a polished nickel GCDS logo, a hidden magnetic button and an inside document holder pocket.

The GCDS FW22 accessories collection is now available for purchase from the brand’s website, alongside in select physical stores.

Take a look at the campaign in full above. While you’re here, check out GCDS’ first NFT release.

 

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