FRESH ADIDAS KICKS:

A New adidas x Pharrell Hu NMD Gets Teased by Jon Wexler
While we haven’t received much news on an updated iteration of adidas Originals and Pharrell’s beloved Hu NMD silhouette in the new year, it appears all of that is about to change.-nmd-shock-pi adidas VP Jon Wexler recently teased an exclusive pair with an upper in a red hue, with a design reminiscent of the exclusive “Friends and Family” version released back in July. While the earlier drop explicitly stated that it was for friends and family only, the latest rendition includes the Japanese characters for humanity, giving us some hope that this may be releasing to the public at some point.


adidas has released a limited edition run of Adizero BOOST 3 sneakers celebrating the Tokyo Marathon. Exclusive to Tokyo, the shoe comes in tonal white with hits of eye-catching red throughout, inspired by the Japanese flag. You’ll find red on the outsole and tongue, with an insole that features a map of Tokyo. Another highlight is “TOKYO 2017″ embroidered on the heel and of course, the signature BOOST sole. The Tokyo Marathon is on February 26 and these shoes will be available at Tokyo adidas stores starting February 6.

After recently previewing the adidas Originals Superstar BOOST and the all-new Superstar BOUNCE silhouettes respectively, we have yet another new iteration to take a look at. Decked out in a cool all-white color scheme, the Superstar BOUNCE model this time around receives a Primeknit upper construction. Harmoniously fusing modernistic styling cues along with heritage design elements from yesteryear, the new Three Stripes sneaker features the intricate woven upper while keeping the vintage shell toe detail intact. These new Primeknit models are available now at select adidas retailers.