To commemorate Air Max Day, Nike’s annual celebration of the iconic cushioning technology, GOAT is paying homage by highlighting several new Air Max styles that have been released so far this year. Air Max Day 2021 celebrates the 34th anniversary of the Nike Air Max silhouette and the birth of “Air” pocket insertions into this special shoe by showcasing this series of new Air Max editions, which honor the line’s historical significance and transforms it into something even cooler. Like the Air Max 90 “Bacon” from 2004, originally created in partnership withDave Ortiz and Chris Keefe‘s now-shuttered Dave’s Quality Meat, the DQM x Nike Air Max 90 “Bacon” brings back one of the most iconic Air Max 90 colorways ever. Achieving this level of cultural importance goes to show how impactful the Air Max line has been to Nike’s legacy, allowing creatives and sneaker enthusiasts alike to develop a true personal connection to each shoe and the beauty is that everyone is drawn to a certain shoe for their own particular reasons, making the love for Air Maxes a universal and individualistic one at the same time. With a total of six new models, in addition to the “Bacon”, having hit the shelves already this year, here’s a GOAT primer on all the latest-released Air Maxes ahead of Air Max Day 2021.
DQM x Air Max 90 “Bacon” 2021
Release Date: March 26, 2021
Lowest Price: $316 USD
The 2021 reissue of the DQM x Nike Air Max 90 “Bacon” brings back the coveted colorway originally released in 2004 as a collaboration with Dave’s Quality Meat. The shoe’s distinctive palette, featuring an off-white leather base with red suede overlays, a pink leather Swoosh and brown TPU accents, is intended to evoke the look of strips of bacon. The concept reflected the unique butcher shop aesthetic of the legendary NYC sneaker boutique founded in 2003 by Dave Ortiz and Chris Keefe.
CLOT x Air Max 1 “Kiss of Death” 2021
Release Date: February 27, 2021
Lowest Price: $259 USD
The 2021 reissue of the CLOT x Nike Air Max 1 “Kiss of Death” revives a fan-favorite collaborative colorway initially released in 2006. Like the original, the retro runner is marked by a deconstructed tan suede upper with transparent paneling on the toe box and a scaly texture on the Swoosh. The heel overlay undergoes a color flip, featuring an orange CLOT logo against a red backdrop while the translucent rubber outsole reveals a reflexology-inspired graphic in a new multicolor design.
Air VaporMax EVO NRG “Collector’s Closet”
Release Date: February 25, 2021
Lowest Price: $221 USD
The Nike Air VaporMax EVO NRG “Collector’s Closet” packs a compendium of Air Max history in a single pair of shoes. In addition to details lifted from seven different Air Max models, the sneaker features unique prints, colors and textures on each of the mismatched uppers. The left shoe pays homage to the “Warhawk” and “Moon Landing” Air Max 90, OG “Royal” Air Max 1 and the CDG Air Max 180. The right gives the nod to the “Snakeskin” Air Max 98, “Wotherspoon” Air Max 1/97 and OG “Hyper Blue” Air Max Plus. Those disparate elements are joined by reflective accents at the forefoot and heel.
Air Max 90 “St. Patrick’s Day”
Release Date: March 12, 2021
Lowest Price: $250 USD
The Nike Air Max 90 “St. Patrick’s Day” prepares for March 17 with a suitably festive palette that incorporates two different shades of green. The upper is constructed from breathable white mesh with leather overlays in Pine Green, including the shamrock-embossed mudguard. Mean Green accents land on the sneaker’s anterior eyelets, Nike branded heel patch and polyurethane midsole, featuring signature Air sole cushioning under the heel.
Wmns Air Max 90 “Love Letter”
Release Date: March 3, 2021
Lowest Price: $177 USD
The Nike women’s Air Max 90 “Love Letter” delivers a playful, pastel colorway of the lifestyle runner. The upper combines a white leather base with pink suede overlays, a red leather Swoosh and white leather mudguard. Unique details include heart-shaped eyelets and an additional heart-shaped icon integrated into Nike Air branding on the molded heel patch. Atop the tongue, a snap-button Nike tag opens up to reveal ‘ME + AM90 = TRUE LOVE’ on the left shoe and ‘AM90 4EVER’ on the right.
Air Max 95 NDSTRKT “Neon”
Release Date: January 8, 2021
Lowest Price: $138 USD
As suggested by its moniker, the Nike Air Max 95 NDSTRKT “Neon” updates the lifestyle runner with an extra-durable build. Reflective neon webbing straps are integrated into the laces, securing a mesh upper reinforced with rubberized overlays and a molded TPU cage that extends across the midfoot. While the midsole maintains the look of the original Air Max 95, highlighted by visible Nike Air cushioning in the heel and forefoot, the outsole features a modified traction pattern designed to handle the elements.Air Max Day – the annual holiday by Nike (NYSE:NKE -0.63%) that celebrates its innovative cushioning technology — calls for festive celebratory to be rolled out to the public later this March. Aside from the Swoosh’s highly anticipated revival of the Air Max 90 “Bacon”, it will also be calling upon the Air Max 1 “Evolution of Icons” colorway to join the festivities.
While each foot is predominantly done up with crispy white leathers that backdrop the mid-foot and forefoot alike, the accents and history-inspired embellishments on this offering are presented in mismatching fashion. Air Max 90 “Infrared” elements are shown off through the upper eye stays, while the toe boxes split between tonally stitchings of the Air Max Plus on the right side and the Air Max 98 on the left. Tongue branding alternates between the AM Plus badge on the right, and the Air Max 97Swoosh on the opposite side. Heel counters are ornamented with a debossed “3.26” hit to nod to the date of Air Max Day, while its counterpart features a patent leather Nike Air hit that’s painted in red. Each Swoosh is dialed to a different hue to reflect that of the Air Max 93 “Menthol” on the lateral left, Air Max 95 “Neon” on the medial side, while the right side dons the Air Max 180 “Ultramarine” on the exterior.
Furthermore, the insoles rid of the standard Nike branding and instead print out actual graphics of popular Air Max models.
Expect these to see an official release by Nike on March 26, 2021 for $140 USD.
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