São Paulo’s SneakersBR joins with adidas Football for a World Cup-centric collaboration as Brazil heads to the game’s quarter-finals. The duo have issued special jerseys, with matching shorts, that feature co-branding, contrasting stripes and an embroidered “SneakersBR Friends and Family” badge on each piece. A matching jacket offers identical detailing, which includes the number “11” as a nod to SneakersBR’s 11th anniversary. The jerseys will be distributed to the brand’s friends and family during a celebration and light-hearted soccer match on July 30 in the retailer’s home city.
Tuesday, July 3, 2018
STREETWEAR: SneakersBR & adidas Football Launch Custom World Cup Jerseys
São Paulo’s SneakersBR joins with adidas Football for a World Cup-centric collaboration as Brazil heads to the game’s quarter-finals. The duo have issued special jerseys, with matching shorts, that feature co-branding, contrasting stripes and an embroidered “SneakersBR Friends and Family” badge on each piece. A matching jacket offers identical detailing, which includes the number “11” as a nod to SneakersBR’s 11th anniversary. The jerseys will be distributed to the brand’s friends and family during a celebration and light-hearted soccer match on July 30 in the retailer’s home city.
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