Saturday, March 29, 2014

adidas Originals and Pharrell Announce Partnership

 
Recently, Pharrell took to the GRAMMYs wearing his much-discussed Buffalo Hat and a custom adidas Originals track jacket, while also wearing an all-red pair of adidas sneakers during his performance of “Happy” at the Oscars. Since then, the multi-talented artist, producer and designer has rarely been seen without his adidas on, leading to much speculation that he and the German sportswear giant might have something planned together. Today, the two have announced the start of an official partnership. While little has been shared as to what the collaboration will entail, judging by Pharrell’s endless creativity, we’re sure it’ll be nothing short of spectacular. The first pieces from the Pharrell Williams x adidas Originals collection will debut this summer. Stay tuned for more.


 

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