Friday, March 5, 2021

FASHION: HAILEE STEINFELD X FRANKIES BIKINIS UNVEIL '70S-INSPIRED SWIMWEAR AND APPAREL COLLECTION

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“Fashion has always been an integral part of my life and for as long as I can remember, I have also had a passion for design,” said Steinfeld in a press release. “Inspired by ’70s vintage fashion and my California roots, the collection we created not only feels authentic to my own personal style, but offers a little bit of something for everyone.”

Showcasing the Oscar-nominated actress and multi-platinum recording artist’s unique style, the first drop of the collection includes the fashion label’s signature skimpy string bikini, as well as cheeky and full coverage bottoms. Accompanying the swimwear items are a chiffon halter dress, button-down shirts and shorts. Keeping Frankies Bikinis’ sustainability efforts in mind, the chiffon pieces are made from 100 percent viscose, which is crafted from natural sources of cellulose.

The second drop consists of more swimwear and apparel options along with accessories like head scarfs, a straw bucket hat and the brand’s first-ever eco-friendly straw bag. Terry cloth silhouettes – including the midi tube dress, open back cropped polo, mini skirt, bucket hat, shirt and shorts set, and cardigan – are graced with a bright pink “Flowerchild” pattern.

Take a look at the campaign in the gallery above. The first drop of Hailee Steinfeld x Frankies Bikinis’ collection will launch on March 9 online, while the second installment will be available on March 22.


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