The PUMA Swan Pack Is En Pointe With Satin Ballet Moods Dance with the New York City Ballet.

                               

                                  

                                  

                                  

                                  

                                   

                                  

                                  

                                  

                                  

                                  

                                  

                                  

                                  

PUMA’s “DO YOU” campaign returns with the New York City Ballet on the new Swan Pack collection.

The collection is about sport style and training clad with ballet-like details on a black-and-white color

palette.
New York City Ballet’s Mimi Staker and Olivia Boisson are spotlighted in the campaign photographed

inside David H. Koch Theater at Lincoln Center. Staker commented on the sport:

“Ballet develops character, both on and off the stage. You have to find inspiration in yourself,

always strive to improve, and not accept your flaws. It’s not a flaw so much as it is a challenge.”

The pack’s new sneakers include the latest Fierce with the Fierce Strap Swan and the Pulse IGNITE XT.

The Fierce returns in a lace-less demi-upper design with graphic iridescent details while the IGNITE’s

medial and lateral cast elegance.
There’s also a all-black with suede Swan Cape alongside beloved PUMA Basket Heart and B.O.G. Sock

Swan with leather overlays and a neoprene inner sock liner.
The Swan pack drops on online and in PUMA stockists worldwide starting February 1. Take a look at

the campaign above.