Saturday, March 14, 2015
FASHION: RIHANNA WILL BE DIOR’S 1ST BLACK CAMPAIGN STAR IN RECENT MEMORY / NEMEN x ACRONYM Spring/Summer 2015 Capsule Collection / McLaren Sports Series
Just when we were placing our bets on how long it would be before Dior-obsessed “Cinderella” star Lily James would get a contract with the iconic French fashion house, Dior signed on a less obvious new face: Rihanna.
The superstar singer was shot this week by Steven Klein at Versailles for the fourth installment of Dior’s “Secret Garden” campaign; each part thus far has been set at the royal chateau and has starred a model rather than a celebrity. A rep for the brand confirms that Rihanna will indeed star in a short film and print ad set to debut this spring. WWD originally reported the news.
It’s her first campaign for Dior, and while she has sat front row at a couple of shows since Raf Simons took over (and looked amazing while doing so), she doesn’t typically wear the brand on the red carpet. But that’s not the only reason why this casting choice is somewhat surprising: Rihanna is also Dior’s first black campaign star in recent memory, and certainly the first under Raf Simons, who was under fire not long ago for his failure to cast black models. In fact, he waited seven Dior collections before he cast a single one in a runway show.
When it comes to Dior’s celebrity faces — Charlize Theron, Mila Kunis, Marion Cotillard, Natalie Portman, Jennifer Lawrence — we can’t recall a single woman who wasn’t white. Kudos to the brand for finally breaking that trend.
The NEMEN x ACRONYM Spring/Summer 2015 capsule collection can be purchased today through select brand stockists as well as via the brand’s online shop.
The newly named McLaren Sports Series will consist of not one, but three new models when it is officially unveiled in April.
Speaking at the Geneva Motor Show, Mclaren’s CEO Mike Flewitt described the new model as a “game changer” and said: “When people see that car I think they’re going to be absolutely astonished at what we’ve done.”
The British car company has proven that it can build vehicles that can compete with Ferrari in terms of performance, styling and exclusivity, but the premium sportscar market, currently dominated by the Porsche 911, could prove much more challenging.
As such, the new car will be offered in three varieties — as a hard top, a convertible and as a slightly less powerful cruiser for those clients that want something that they can drive every day.
It will also be the only car in the segment built from lightweight carbon fiber and to offer a mid-mounted V8 engine.
The car will go on sale in October following its official unveiling at the New York International Autoshow on April 3, and prices are expected to start at $150,000.
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